RMI Launches Project Get Ready ∨
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Design PhilosophyRocky Mountain Institute has launched Project Get Ready, an initiative aimed at preparing communities for plug-in vehicles, including full battery electric, plug-in hybrid electric, and converted hybrid or internal combustion vehicles.
See the full press release and listen to today's press call.
A culmination of the October Smart Garage Summit, the Project Get Ready Initiative includes a new website, (www.projectgetready.com), a 'menu' of actions to help prepare communities for the plug-in transition, and a database of all national (and some international) plug-in readiness activities.
As part of the initiative, RMI will convene at least 20 cities and other technical players regularly to discuss lessons learned and best practices. Findings will be reported on the Project Get Ready website.
A benchmark, certifying a city is ready for the mass adoption of plug-in vehicles, will be crafted over time. Automakers currently have no way to find or evaluate the progress of cities working to get ready for plug-in vehicles. They cite this missing connection as a critical barrier to increasing the production of plug-in vehicles. Project Get Ready therefore promises to accelerate President Obama's goal of adding 1 million plug-ins to the United States vehicle fleet by 2015.
Today, Portland, Oregon; Indianapolis, Indiana; and Raleigh, North Carolina lead the country in terms of their plug-in vehicle readiness. These cities will collaborate with each other, RMI, and Project Get Ready technical advisers to overcome perceived barriers related to technology, consumer demand, infrastructure, and incentives. According to Project manager and MOVE Consultant Laura Schewel, “The pioneering communities represent widely different locations, demographics, economies, and cultures, proving that plug-in vehicles will be an important transformation across the nation.” RMI’s MOVE team is currently selecting more city participants who seek to lead the plug-in electric revolution.
The project will be entirely open to the public, and can be followed on the initiative’s website, www.projectgetready.com.